Originally published on mumbrella.com

Quiip has achieved carbon neutral status and joined Pledge 1%, a corporate social responsibility model to commit one per cent of the company’s time, product, profit, and/or equity to charity.

The announcement:

Reflecting its commitment to meeting the highest standards of social and environmental responsibility, Australia’s leading social media and online community management specialist Quiip has achieved carbon neutral status and joined Pledge 1%.

The significant milestones follow Quiip’s 2019 B Corp commitment to accelerating the reduction of greenhouse gas emissions to reach net zero by 2030. Quiip became B Corp certified in 2018, and was among the first 300 Australian companies to do so.

As an entirely distributed company with no central offices, achieving carbon neutral status meant calculating carbon emissions of all team members’ home offices as well as business activities, web hosting and travel. Quiip’s carbon neutral status will aid biodiversity protection, with its chosen carbon offset project a rare pocket of intact native vegetation at Mount Sandy in South Australia.

Quiip joins the likes of Atlassian and Salesforce by taking the global Pledge 1%, a new model of corporate social responsibility that sees companies commit to donating 1% of staff time, product, profit, and/or equity to charity. Quiip has pledged to donate 1% of revenue to its chosen charities and 1% of its team’s time to supporting not-for-profits and social enterprises.

The business has already provided its social media strategy, social media management and online community expertise to eight organizations working to address issues including homelessness and youth suicide.

“We’ve always believed in the power of business for good and both these achievements are important steps in our journey and our commitment to balance profit with purpose. Because the Pledge 1% initiative doesn’t just stop at financial donations, we have gone a step further by also pledging our time to give back to the community. Our carbon neutral achievement is a great first step towards our ambitions to reach NetZero 2030. While we’re thrilled to achieve carbon neutral status and working with a fantastic carbon offset project, this is just the beginning,” Quiip CEO Alison Michalk said.

Source: Extollo media release